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WHY OUR SKIN AGES
There are three things that cause our skin to age—the passing of time, our lifestyle and sun exposure. The natural aging process gives us lines and wrinkles, dark spots, broken capillaries and duller skin texture. Changes in the connective tissue reduce the skin’s strength and elasticity, causing the skin to look slack. Our lifestyle and time in the sun compound the aging process, prematurely aging our skin.
WAYS TO SLOW PREMATURE AGING
PROTECT YOUR SKIN FROM THE SUN EVERY DAY
Apply sunscreen that is broad-spectrum, SPF 30 (or higher), and water-resistant every day to all skin that is not covered by clothing.
EAT A HEALTHY, WELL-BALANCED DIET
Studies show eating fresh fruits and vegetables may help prevent premature skin aging while a diet of sugar or other refined carbohydrates can accelerate aging.
EXERCISE
As if you needed another reason, studies show moderate exercise can improve circulation and boost the immune system for a more-youthful appearance.
WEAR SUNGLASSES
Protect your eyes from UV rays and your skin from the fine lines that come from repeatedly squinting.
STOP SMOKING
Smoking speeds skin aging causing wrinkles and a dull, sallow complexion.
DRINK LESS ALCOHOL
Alcohol dehydrates the skin, making us look older.
USE A SELF-TANNER
If you want the look of a tan, use a self-tanner rather than exposing your skin to UV rays or tanning beds, which can prematurely age your skin.
ANTI-AGING SKIN CARE
Start with a sunscreen. Dermatologists agree that sunscreen and moisturizer are the two most-effective anti-aging products you can buy. Using these every day can make a noticeable difference. When choosing a sunscreen, select one that provides broad spectrum SPF 30 (or higher) protection and water resistance.
Choose a moisturizer that addresses your #1 aging concern. No one product can treat all signs of skin aging. By focusing on one concern, such as firming, and giving it a few weeks to work, you’ll be able to find the best product for your individual needs.
Choose products formulated for your skin type. For example, if your skin tends to be oily, select a moisturizer made for oily skin. If you have sensitive skin, you want to see the words “sensitive skin” on the label.
TRY THE ENTIRE COLLECTION
Try the entire AVEENO® Absolutely Ageless™ collection including Restorative Night Cream, Intensive Renewal Serum, Leave-On Day Mask Lotion and Nourishing Cleanser.
AVEENO® Absolutely Ageless™, an anti-aging skincare collection, harnesses the power of antioxidant rich Blackberry in a proprietary complex infused with vitamins and powerful anti-aging ingredients to keep your skin looking young and healthy.
AVEENO® Absolutely Ageless™ Daily Moisturizer with BROAD SPECTRUM SPF 30 helps to improve elasticity and firmness to reveal younger, healthier-looking skin in just 1 week, while protecting against future damage.
Solution Related Products
Our formulas with blackberry, rebalance and reawaken younger skin. Because they reduce the visible signs of aging, the effects of collagen loss and strengthen skin’s moisture barrier.
